– Data Collection Methods Chapter 8 Test Questions & Answers - Business Research Methods 8th Edition | Test Bank with Key by Sekaran by Sekaran Bougie. DOCX document preview.

– Data Collection Methods Chapter 8 Test Questions & Answers

Chapter 8 – Data Collection Methods: Introduction and Interviews

1. Primary data are data that for example is gathered from annual reports.

a. T

b. F

2. A thematic apperception test, an inkblot test and word association techniques are all examples of:

a. Projective methods.

b. Descriptive methods.

c. Prescriptive methods.

d. Iterative methods.

3. Which of the following points is not related to the costs for a respondent that go with the participation in an investigation?

a. Whether or not the respondent stays anonymous.

b. The duration of the interview.

c. The type of information that has to be given.

d. Lack of influence on the decision making.

4. What is not a part of conversation introduction in an interview?

a. Socially emotional oriented aspects.

b. Verbal signals.

c. Corrective statements.

d. Monitoring the answers.

5. Interviews are a useful method to collect data in case studies.

a. T

b. F

6. The Delphi Technique has been widely used for short-run business forecasting.

a. T

b. F

7. Interview bias is typically introduced by the interviewee.

a. T

b. F

8. Whereas focus groups meet for a one-time group session, panels (of members) meet more than

once.

a. T

b. F

9. An example of an unobtrusive measure is the wear and tear of journals in a university library.

a. T

b. F

10. Interviewing is a useful data collection method, especially during the exploratory

stages of research.

a. T

b. F

11. The main purpose of the unstructured interview is to explore and probe into the several factors in

the situation that might be central to the broad problem area.

a. T

b. F

12. Personal interviews are expensive in terms of time, training costs, and resource consumption.

a. T

b. F

13. A thematic apperception test, an inkblot test and word association techniques are all examples of:

a. Descriptive methods.

b. Prescriptive methods.

c. Iterative methods.

d. Projective methods.

14. A disadvantage of telephone interviews is that the respondents can terminate the interview at any time.

a. T

b. F

15. Face-to-face interviews are best suited at the exploratory stages of research when the researcher tries to get a handle on concepts or the situational factors.

a. T

b. F

16. The Delphi Technique is a forecasting method that uses a cautiously selected panel of experts in a systematic, interactive manner.

a. T

b. F

17. The Delphi Technique has been widely used for long-run business forecasting.

a. T

b. F

18. Experiments, interviewing, and case studies are the three main data collection methods in survey research.

a. T

b. F

19. Interview bias could be introduced by the interviewer, the interviewee, or the situation.

a. T

b. F

20. A researcher can establish rapport with the respondent by being pleasant, sincere, sensitive, and nonevaluative.

a. T

b. F

Document Information

Document Type:
DOCX
Chapter Number:
8
Created Date:
Aug 21, 2025
Chapter Name:
Chapter 8 – Data Collection Methods Introduction And Interviews
Author:
Sekaran Bougie

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