Emails, Texts, Memos, And Letters Verified Test Bank Ch.7 - Essentials Tech Comm 5e | Test Bank Tebeaux by Elizabeth Tebeaux. DOCX document preview.
Chapter 7: Emails, Texts, Memos, and Letters
Test Bank B
Type: multiple choice question
Title: Chapter 7 Question 01
1) What is one principle you should keep in mind when writing for social media?
Page reference: “Writing for Social Media”
a. Use a lot of figurative language.
b. Be deceptive.
*c. Keep messages concise.
d. Discourage sharing.
Type: multiple choice question
Title: Chapter 7 Question 02
2) Emails and text messages both require?
Page reference: “E-mail and Text Messages”
a. Conciseness
b. Readability
c. Images
*d. Both a and b are correct.
Type: multiple choice question
Title: Chapter 7 Question 03
3) Any letter or memo longer than one page must include what type of design element?
Page reference: “Memos and Letters”
a. Illustrations
b. Images
*c. Headings
d. Hyperlinks to more information.
Type: multiple choice question
Title: Chapter 7 Question 04
4) What is one key guideline to composing effective correspondence?
Page reference: “Guidelines for Effective Correspondence”
a. Make sure to look and sound professional in the words that are used and how sentences are put together.
b. Keep the six C’s in mind as you develop e-mails, texts, memos, and letters: concise, concrete, complete, correct, courteous, and clear.
c. Watch for spelling errors as well as errors in sentence structure and word usage.
*d. All of the above.
Type: multiple choice question
Title: Chapter 7 Question 05
5) What is a letter?
Page reference: “Memos and Letters”
*a. A document that is intended for individuals outside of an organization or an official document within the organization.
b. A memo.
c. A blog.
d. A card with handwriting.
Type: multiple choice question
Title: Chapter 7 Question 06
6) How should you write dates for an international audience?
Page reference: “Guidelines for Effective Correspondence”
a. Year-Month-Day
b. Day-Month-Year
*c. Spell months of the year; avoid using numbers.
d. Month-Year-Day
Type: multiple choice question
Title: Chapter 7 Question 07
7) What type of content should the middle paragraphs of a memo contain?
Page reference: “Guidelines for Effective Correspondence”
a. The purpose statement.
*b. Supportive content for each key topic of the document.
c. Your contact information.
d. Advice for what the reader is to do next.
Type: multiple choice question
Title: Chapter 7 Question 08
8) What is tone in writing?
Page reference: “Appropriate Tone in E-mails, Texts, Memos, and Letters”
a. The color scheme you use in your document.
b. Any audio your writing includes.
*c. How readers perceive your attitude toward them and the subject you are writing by your choice of words and your phrasing of ideas.
d. A sound.
Type: multiple choice question
Title: Chapter 7 Question 09
9) Phrases that are overly formal, or too formal, may be perceived by readers as having what kind of tone?
Page reference: “Appropriate Tone in E-mails, Texts, Memos, and Letters”
a. The implication they are lying.
*b. Impersonal
c. Gushy
d. Flattering
Type: multiple choice question
Title: Chapter 7 Question 10
10) When writing difficult messages that have an emotional impact on your readers, it is always a good idea to…
Page reference: “Guidelines for Dealing with Tone”
a. Allow yourself more time to compose and design the message.
b. Anticipate the emotional impact of messages that will convey negative or disappointing news.
c. Save the draft, and then let it sit for a while. Later, read the message aloud to check for clarity and courtesy.
*d. All of the above.
Type: multiple choice question
Title: Chapter 7 Question 11
11) As a representative of your company, when you communicate to the public about your company through social media, you must maintain what type of image?
Page reference: “Writing for Social Media”
a. Discerning
*b. Likeable
c. Aloof
d. Careless
Type: multiple choice question
Title: Chapter 7 Question 12
12) What is one distinct aspect of social media that is different from other technical and professional correspondence?
Page reference: “Writing for Social Media”
a. Messages can only contain 250 characters.
b. Messages are kept private.
*c. Messages should be shared.
d. Messages should be confusing.
Type: multiple choice question
Title: Chapter 7 Question 13
13) In his correspondence to a supply firm in Germany, Andrew is surprised by the terseness of the payment inquiries he receives. He decides to respond in…
Page reference: “Guidelines for Dealing with Tone”
a. A direct style that matches those of the German correspondent.
b. An aggressive manner and explain to the German firm they are not being courteous.
*c. A courteous, professional tone that sets the example of the tone and style he expects to be used in their correspondence.
d. A harsh tone and cancel the order – no one would want to deal with them.
Type: multiple choice question
Title: Chapter 7 Question 14
14) Melissa has to write a letter of termination to one of her employees. She knows it will be difficult for her. What should Melissa do as she begins to compose her letter of termination?
Page reference: “Guidelines for Dealing with Tone”
*a. Anticipate how the employee will feel when getting the letter of termination and try to understand how the employee’s attitude toward her as a boss.
b. Try to get the employee another job.
c. Calculate the employee’s income.
d. Call your bank to see if you can give the employee money.
Type: multiple choice question
Title: Chapter 7 Question 15
15) Because the typical mobile device will display the first couple of lines of incoming email and text messages it is best to…
Page reference: “E-mail and Text Messages”
a. keep in mind that conciseness is not a significant consideration.
b. identify yourself in the opening lines.
*c. place essential information in the opening lines.
d. put critical information at the end of the message, for security reasons, so it does not show up on the first screen.
Type: essay/short answer question
Title: Chapter 7 Question 01
1) Chapter 7 provides ten key guidelines to composing effective correspondence in the workplace. List three of these.
Page reference: “Guidelines for Effective Correspondence”
Type: essay/short answer question
Title: Chapter 7 Question 02
2) What is one key tactic to composing clear messages that are perceived to have a respectful and positive tone is?
Page reference: “Guidelines for Dealing with Tone”
Type: essay/short answer question
Title: Chapter 7 Question 03
3) Briefly explain why you should avoid slang and abbreviations, even in text messages.
Page reference: “Guidelines for Effective Correspondence”
Type: essay/short answer question
Title: Chapter 7 Question 04
1) Write a memo for all employees that identifies and explains the three types of paragraphs that should be used in a letter or memo, their purpose and content. Your memo should explain and model the three paragraph types.
Page reference: “Guidelines for Effective Correspondence”
Type: essay/short answer question
Title: Chapter 7 Question 02
2) You are responsible for posting messages on your company’s Twitter profile. You are told to write a message that announces the release of the RoboTranslate, a new application that can translate over 60 languages and is available in the Play Store for Androids and IPhones. This app will be great for travellers and companies that do a lot of international business. Write an essay that first describes what principles you will use to write an effective, message for your audience. Then, compose the message you would post on Twitter about the Robotranslate.
Page reference: “Writing for Social Media”