Ch.9 Verified Test Bank - Sampling In Quantitative Research - Business Research Methods 6e | Test Bank by Emma Bell. DOCX document preview.
Chapter 09 - Sampling in quantitative research
Test Bank
Type: true-false
Title: Chapter 09 Question 01
01) A sampling frame is the listing of all units in the population from which the sample will be selected.
a. True
b. False
Type: true-false
Title: Chapter 09 Question 02
02) A probability sample is a sample that has been selected using non-random selection.
a. True
b. False
Type: true-false
Title: Chapter 09 Question 03
03) Sampling error is the difference between a sample and population from which it is selected.
a. True
b. False
Type: multiple choice question
Title: Chapter 09 Question 04
04) Which of the following is not a source of sampling bias?
- If a non-probability or non-random sampling method is used. If the method used to select the sample is not random, there is a possibility that human judgement will affect the selection process, making some members of the population more likely to be selected than others. This source of bias can be eliminated through the use of probability or random sampling, the procedure for which is described below.
- If the sampling frame is inadequate. If the sampling frame is not comprehensive or is inaccurate or suffers from some other kind of similar deficiency, the sample that is derived cannot represent the population, even if a random or probability sampling method is employed.
- If some sample members refuse to participate or cannot be contacted—in other words, if there is non-response. The problem with non-response is that those who agree to participate may differ in various ways from those who do not agree to participate. Some of the differences may be significant to the research question or questions. If the data are available, it may be possible to check how far, when there is non-response, the resulting sample differs from the population. It is often possible to do this in terms of characteristics such as gender or age, or, in the case of something like a sample of university students, whether the sample’s characteristics reflect the entire population in terms of the students’ areas of study. However, it is usually impossible to determine whether differences exist between the population and the sample after non-response in terms of ‘deeper’ factors, such as attitudes or patterns of behaviour.
a. If a non-probability or non-random method is used
b. If the sampling frame is inadequate
c. If the interviewer has biased views
d. If the sample members refuse to participate or cannot be contacted, in other words, if there is non-response
Type: true-false
Title: Chapter 09 Question 05
05) A simple random sample is the most basic form of probability sample.
a. True
b. False
Type: true-false
Title: Chapter 09 Question 06
06) It is impossible to make inferences from information about a random sample to the population from which it was selected.
a. True
b. False
Section Reference: 9.5 The qualities of probability sample
Type: multiple choice question
Title: Chapter 09 Question 07
07) Which if of the following is not a consideration in sample size?
a. Absolute and relative sample size
b. Ensuring the sample does not exceed 1,000 participants
c. Time and cost
d. Non-response
Type: true-false
Title: Chapter 09 Question 08
08) Convenience sampling is a form of non-probability sampling
a. True
Section Reference: 9.7 Types of non-probability sampling
b. False
Type: true-false
Title: Chapter 09 Question 09
09) The aim of quota sampling is to produce a sample that does not reflect a population in terms of the relative proportions of people in different categories.
a. True
b. False
Type: true-false
Title: Chapter 09 Question 10
10) Findings can only be generalised to the population from which the sample was taken.
a. True
b. False
Type: fill-in-blank
Title: Chapter 09 Question 11
11) We should always be cautious of generalising in terms of _____________
Feedback: Similarly, we should be cautious of overgeneralizing in terms of locality. A frequent criticism made of research on employee motivation relates to the limited extent to which it can be assumed to be generalizable beyond the confines of the national or regional culture on which the study is based
Section reference: 9.8 Limits to generalization
a. Locality
b. Context
Type: multiple response question
Title: Chapter 09 Question 12
12) Which of the following are sources of error in social survey research? Please select all that apply.
a. Sampling error
b. Random error
c. Data collection error
d. Participant error
Type: multiple choice question
Title: Chapter 09 Question 13
13) Which of the following is not a sampling issue for an online survey?
- Many people have more than one email address.
- A household may have one computer but several users.
- Internet users are a biased sample of the population.
a. Households are difficult to identify
b. Many people have more than one email address
c. A household may have one computer but several users
d. Internet users are a biased sample of the population
Type: true-false
Title: Chapter 09 Question 14
14) Since the mid-1990s, response rates for email surveys have been declining to lower levels than those for most postal questionnaires.
a. True
b. False
Type: multiple response question
Title: Chapter 09 Question 15
15) How can response rates to a survey be boosted? Please select all that apply.
- Contacting prospective respondents before sending them a questionnaire.
- There is evidence that incentives can increase response rates in online surveys.
a. By contacting prospective respondents before sending them a questionnaire
b. By emailing them daily until they complete the questionnaire
c. By offering them some incentive
d. By highlighting the consequences of not completing the survey