Complete Test Bank Discovering Public Relations 1e with Answers

Chapter 1 Introduction To Public Relations
Chapter 2 Historical Contexts And Today’S Practices
Chapter 3 Ethics And The Law
Chapter 4 Diversity And Inclusion
Chapter 5 Research And Evidence-Based Practices
Chapter 6 Branding
Chapter 7 Writing
Chapter 8 Strategic Campaigns
Chapter 9 Audiences And Relationship Management
Chapter 10 Creative Content
Chapter 11 Management And Business Acumen
Chapter 12 Measurement And Evaluation
Chapter 13 Careers
Chapter 14 Specializations
Chapter 15 The Future