Full Test Bank Prepare To Persuade Chapter 16 3rd Edition - Test Bank | Public Speaking Playbook 3e by Gamble by Teri Kwal Gamble. DOCX document preview.

Full Test Bank Prepare To Persuade Chapter 16 3rd Edition

Test Bank

Chapter 16: Prepare to Persuade

Multiple Choice

1. ______ and change characterize our lives.

a. Choice

b. Chance

c. Clarity

d. Commodity

Learning Objective: 16.1: Define persuasion.

Cognitive Domain: Comprehension

Answer Location: 16.1. We All Practice Persuasion

Difficulty Level: Medium

2. The positions we take on the issues of the day and our efforts to convince others of our correctness ______.

a. can have a real impact

b. do not have any impact

c. only occasionally have an impact

d. only rarely have an impact

Learning Objective: 16.1: Define persuasion.

Cognitive Domain: Comprehension

Answer Location: 16.1. We All Practice Persuasion

Difficulty Level: Medium

3. ______ is the deliberate attempt to change or reinforce attitudes, beliefs, values, or behaviors.

a. Trickery

b. Persuasion

c. Arguing

d. Influencing

Learning Objective: 16.1: Define persuasion.

Cognitive Domain: Comprehension

Answer Location: 16.1. We All Practice Persuasion

Difficulty Level: Medium

4. A/an ______ is a mental set or predisposition that leads us to respond to or evaluate people, places, things, or events positively or negatively.

a. attitude

b. belief

c. value

d. idea

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Comprehension

Answer Location: 16.1a. Assess Attitudes

Difficulty Level: Medium

5. ______ are classified along a continuum ranging from positive to negative, with neutrality at the midpoint.

a. Attitudes

b. Beliefs

c. Values

d. Ideas

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Comprehension

Answer Location: 16.1a. Assess Attitudes

Difficulty Level: Medium

6. If most of your audience members are neutral toward your topic, your primary task is ______.

a. to provide information to redirect audience member attitudes

b. to offer arguments that reduce hostility or negativity

c. to supply them with reasons to care and evidence that substantiates your position

d. to provide information and arguments that give listeners reason to reaffirm their stance

Learning Objective: 16.3: Identify and define your persuasive goal, particularly the change you seek in receivers.

Cognitive Domain: Application

Answer Location: 16.1a. Assess Attitudes

Difficulty Level: Hard

7. The idea that some attitudes are negative and some are positive is referring to ______.

a. the direction

b. the intensity

c. the salience

d. the weight

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Comprehension

Answer Location: 16.1a. Assess Attitudes

Difficulty Level: Medium

8. The strength of the positive or negative attitude is referred to as its ______.

a. direction

b. intensity

c. salience

d. weight

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Comprehension

Answer Location: 16.1a. Assess Attitudes

Difficulty Level: Medium

9. The importance and relevance the attitude has for its holders is called ______.

a. its direction

b. its intensity

c. its salience

d. its weight

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Comprehension

Answer Location: 16.1a. Assess Attitudes

Difficulty Level: Medium

10. Attitudes can differ in ______.

a. position

b. intensity

c. simplicity

d. weight

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Comprehension

Answer Location: 16.1a. Assess Attitudes

Difficulty Level: Medium

11. We measure attitudes along a ______ continuum.

a. favorable/unfavorable

b. probable/improbable

c. moral/immoral

d. happy/unhappy

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Comprehension

Answer Location: 16.1b. Build on Beliefs

Difficulty Level: Medium

12. We measure beliefs along a ______ continuum.

a. favorable/unfavorable

b. probable/improbable

c. moral/immoral

d. happy/unhappy

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Comprehension

Answer Location: 16.1b. Build on Beliefs

Difficulty Level: Medium

13. ______, sometimes referred to as core beliefs, are enduring and deeply ingrained indicators of what we each feel is good or bad, right or wrong.

a. Attitudes

b. Wants

c. Needs

d. Values

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Comprehension

Answer Location: 16.1c. Validate Values

Difficulty Level: Medium

14. If we value honesty over deception, we classify honesty as ______.

a. desirable

b. undesirable

c. strange

d. neutral

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Application

Answer Location: 16.1c. Validate Values

Difficulty Level: Medium

15. When delivering a persuasive speech, what do we use to select our subject?

a. others’ suggestions

b. venue location

c. attitudes

d. needs

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Comprehension

Answer Location: 16.1d. Integrate Attitudes, Beliefs, and Values

Difficulty Level: Medium

16. Persuasive speakers seek change that can result in all of the following goals EXCEPT ______.

a. contradiction of a position

b. shift in a position

c. adoption of a behavior

d. elimination of a behavior

Learning Objective: 16.3: Identify and define your persuasive goal, particularly the change you seek in receivers.

Cognitive Domain: Comprehension

Answer Location: 16.2. Goals and Purposes of Persuasive Speech

Difficulty Level: Medium

17. The persuasive speaker must be able to answer which of following questions?

a. What exactly am I trying to reinforce or change in my receivers?

b. What information can I provide?

c. What causes and effects of phenomena can I outline?

d. What are the needs of my audience members?

Learning Objective: 16.3: Identify and define your persuasive goal, particularly the change you seek in receivers.

Cognitive Domain: Comprehension

Answer Location: 16.2a. Identify a Goal

Difficulty Level: Medium

18. Speeches to persuade can take all of the following directions EXCEPT ______.

a. adopt a new way of thinking

b. present facts about a way of thinking

c. sustain a way of thinking

d. extinguish a way of thinking

Learning Objective: 16.3: Identify and define your persuasive goal, particularly the change you seek in receivers.

Cognitive Domain: Comprehension

Answer Location: 16.2b. Specify the Change You Seek

Difficulty Level: Medium

19. A question of ______ includes an evaluation of person, event, situation, or action.

a. fact

b. value

c. policy

d. idea

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Comprehension

Answer Location: 16.3. Categorize Propositions and Use Different Persuasive Approaches to Organize the Persuasive Speech

Difficulty Level: Medium

20. A question of ______ includes what you think should be done.

a. fact

b. value

c. policy

d. idea

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Comprehension

Answer Location: 16.3. Categorize Propositions and Use Different Persuasive Approaches to Organize the Persuasive Speech

Difficulty Level: Medium

21. What do you use to persuade receivers of the truth of your proposition of fact?

a. evidence

b. emotion

c. charisma

d. deception

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Knowledge

Answer Location: 16.3a. Speak on a Question of Fact

Difficulty Level: Easy

22. Propositions of ______ are conclusions asserting that something does or does not exist, is or is not true, or is or is not valid.

a. fact

b. value

c. policy

d. right

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Knowledge

Answer Location: 16.3a. Speak on a Question of Fact

Difficulty Level: Easy

23. The question “What is moral?” would be best answered by a proposition of ______.

a. fact

b. value

c. policy

d. right

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Comprehension

Answer Location: 16.3b. Speak on a Question of Value

Difficulty Level: Medium

24. A proposition of ______ might ask receivers to take action to remedy an existing situation or solve a perceived problem.

a. fact

b. value

c. policy

d. right

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Comprehension

Answer Location: 16.3c. Speak on a Question of Policy

Difficulty Level: Medium

25. In a question of policy speech where you quickly reviewed the need for change and moved on to a consideration of your plan and its viability, it is likely you would use a ______ advantages format.

a. relative

b. collective

c. combined

d. comparative

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Comprehension

Answer Location: 16.3c. Speak on a Question of Policy

Difficulty Level: Medium

26. The third phase of Monroe’s motivated sequence is ______.

a. need

b. satisfaction

c. visualization

d. action

Learning Objective: 16.5: Explain and use Monroe’s Motivated Sequence.

Cognitive Domain: Knowledge

Answer Location: 16.4. Understand and Use Monroe’s Motivated Sequence

Difficulty Level: Easy

27. During this phase of Monroe’s motivated sequence, the speaker asks the audience to support and act on their policy.

a. need

b. satisfaction

c. visualization

d. action

Learning Objective: 16.5: Explain and use Monroe’s Motivated Sequence.

Cognitive Domain: Comprehension

Answer Location: 16.4. Understand and Use Monroe’s Motivated Sequence

Difficulty Level: Medium

28. Using Monroe’s Motivated Sequence enables a speaker to ______ the questions and concerns audience members want addressed as they listen to the speech.

a. elaborate on

b. anticipate

c. create

d. deter

Learning Objective: 16.5: Explain and use Monroe’s Motivated Sequence.

Cognitive Domain: Comprehension

Answer Location: 16.4. Understand and Use Monroe’s Motivated Sequence

Difficulty Level: Medium

29. Phase two of Monroe’s Motivated Sequence involves ______, as a way to show your receivers that there is a serious problem with a present situation.

a. satisfaction

b. action

c. need

d. attention

Learning Objective: 16.5: Explain and use Monroe’s Motivated Sequence.

Cognitive Domain: Comprehension

Answer Location: 16.4. Understand and Use Monroe’s Motivated Sequence

Difficulty Level: Medium

30. The final stage of Monroe’s Motivated Sequence is ______ which involves telling your audience what you would like them to do.

a. action

b. visualization

c. need

d. satisfaction

Learning Objective: 16.5: Explain and use Monroe’s Motivated Sequence.

Cognitive Domain: Comprehension

Answer Location: 16.4. Understand and Use Monroe’s Motivated Sequence

Difficulty Level: Medium

Fill-in-the-Blank

1. ______ is the deliberate attempt to change or reinforce attitudes, beliefs, values, or behaviors.

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Comprehension

Answer Location: 16.1a. Assess Attitudes

Difficulty Level: Medium

2. Attitudes differ not only in direction and ______, but also in salience—how important and relevant the attitude is to its holders.

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Comprehension

Answer Location: 16.1a. Assess Attitudes

Difficulty Level: Medium

3. ______ are sometimes referred to as core beliefs and are enduring and deeply ingrained indicators of what we each feel is good or bad, right or wrong.

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Comprehension

Answer Location: 16.1c. Validate Values

Difficulty Level: Medium

4. The persuasive speaker aims to influence the audience’s response so that receivers feel, think, or ______ differently than they did before the speech.

Learning Objective: 16.3: Identify and define your persuasive goal, particularly the change you seek in receivers.

Cognitive Domain: Comprehension

Answer Location: 16.2a. Identify a Goal

Difficulty Level: Medium

5. Your claim or persuasive speech goal represents your ______.

Learning Objective: 16.3: Identify and define your persuasive goal, particularly the change you seek in receivers.

Cognitive Domain: Comprehension

Answer Location: 16.3. Categorize Propositions and Use Different Persuasive Approaches to Organize the Persuasive Speech

Difficulty Level: Medium

6. Those speakers who seek to persuade also assume substantial ______ obligations.

Learning Objective: 16.3: Identify and define your persuasive goal, particularly the change you seek in receivers.

Cognitive Domain: Comprehension

Answer Location: 16.3. Categorize Propositions and Use Different Persuasive Approaches to Organize the Persuasive Speech

Difficulty Level: Medium

7. The persuasive speaker aims to influence the audience’s response so that receivers feel, think, or ______ differently than they did before the speech.

Learning Objective: 16.3: Identify and define your persuasive goal, particularly the change you seek in receivers.

Cognitive Domain: Comprehension

Answer Location: 16.2a. Identify a Goal

Difficulty Level: Medium

8. It is common to use ______ organization to organize speeches on questions of fact, with each main point offering listeners a reason they should agree with the speaker.

Learning Objective: 16.3: Identify and define your persuasive goal, particularly the change you seek in receivers.

Cognitive Domain: Comprehension

Answer Location: 16.3a. Speak on a Question of Fact

Difficulty Level: Medium

9. A ______ is the relationship you wish to establish between accepted facts and your desired conclusions.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Application

Answer Location: 16.3. Categorize Propositions and Use Different Persuasive Approaches to Organize the Persuasive Speech

Difficulty Level: Hard

10. Speeches on propositions of value often use a ______ approach to persuasion.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Comprehension

Answer Location: 16.3b. Speak on a Question of Value

Difficulty Level: Medium

11. Presenting each reason as a main point is using the ______ approach.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Comprehension

Answer Location: 16.3b. Speak on a Question of Value

Difficulty Level: Medium

12. When speaking on a question of ______, you convince your audience with reasons and then by proposing practical action or a solution.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Comprehension

Answer Location: 16.3c. Speak on a Question of Policy

Difficulty Level: Medium

13. In a question of policy speech where the first main point depicts the nature and seriousness of the problem, the problem’s causes in the second main point, and the solution in the third main point, the organizational format is ______.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Comprehension

Answer Location: 16.3c. Speak on a Question of Policy

Difficulty Level: Medium

14. A proposition of ______ represents your assertion of a statement’s worth.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Comprehension

Answer Location: 16.3b. Speak on a Question of Value

Difficulty Level: Medium

15. ______ motivated sequence is an organizational framework that speakers on propositions of policy find particularly effective in motivating receivers to act.

Learning Objective: 16.5: Explain and use Monroe’s Motivated Sequence.

Cognitive Domain: Knowledge

Answer Location: 16.4. Understand and Use Monroe’s Motivated Sequence

Difficulty Level: Medium

16. Monroe’s Motivated Sequence has ______ phases that move listeners toward accepting and acting on a proposition of policy.

Learning Objective: 16.5: Explain and use Monroe’s Motivated Sequence.

Cognitive Domain: Knowledge

Answer Location: 16.4. Understand and Use Monroe’s Motivated Sequence

Difficulty Level: Easy

17. The fifth stage of Monroe’s Motivated Sequence is action which involves telling your audience what you would like them to ______.

Learning Objective: 16.5: Explain and use Monroe’s Motivated Sequence.

Cognitive Domain: Comprehension

Answer Location: 16.4. Understand and Use Monroe’s Motivated Sequence

Difficulty Level: Medium

18. A proposition of ______ asks receivers to support a change.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Comprehension

Answer Location: 16.3b. Speak on a Question of Value

Difficulty Level: Medium

19. When delivering a speech, consider your own ______, ______ and ______, as well as those of your audience to select your subject.

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Knowledge

Answer Location: 16.1d. Integrate Attitudes, Beliefs, and Values

Difficulty Level: Easy

20. The persuasive speaker aims to influence the audience’s response so that receivers ______, ______, or ______ differently than they did before the speech.

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Knowledge

Answer Location: 16.2a. Identify a Goal

Difficulty Level: Easy

21. The final stage of Monroe’s Motivated Sequence is ______ which involves telling your audience what you would like them to do.

Learning Objective: 16.5: Explain and use Monroe’s Motivated Sequence.

Cognitive Domain: Knowledge

Answer Location: 16.4. Understand and Use Monroe’s Motivated Sequence

Difficulty Level: Easy

22. Monroe’s Motivated Sequence has five phases that move the audience toward accepting and acting on a proposition of ______.

Learning Objective: 16.5: Explain and use Monroe’s Motivated Sequence.

Cognitive Domain: Comprehension

Answer Location: 16.4. Understand and Use Monroe’s Motivated Sequence

Difficulty Level: Medium

True/False

1. When we change or reinforce another’s attitudes, beliefs, or values (with or without coercing or manipulating them), we practice persuasion ethically and successfully.

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Knowledge

Answer Location: 16.1. We All Practice Persuasion

Difficulty Level: Easy

2. Attitudes differ in direction, intensity, and salience.

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Knowledge

Answer Location: 16.1a. Assess Attitudes

Difficulty Level: Easy

3. Behaviors are sometimes referred to as core beliefs.

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Knowledge

Answer Location: 16.1. We All Practice Persuasion

Difficulty Level: Easy

4. If you and the audience already share similar attitudes, it is actually more difficult a task to persuade them.

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Knowledge

Answer Location: 16.1a. Assess Attitudes

Difficulty Level: Easy

5. We measure attitudes along a favorable–unfavorable continuum, and beliefs along a probable–improbable one.

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Knowledge

Answer Location: 16.1b. Build on Beliefs

Difficulty Level: Easy

6. Attitudes and beliefs work in concert.

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Knowledge

Answer Location: 16.1d. Integrate Attitudes, Beliefs, and Values

Difficulty Level: Easy

7. The persuasive speaker aims to influence the audience’s response so that receivers feel, think, or act differently than they did before the speech.

Learning Objective: 16.3: Identify and define your persuasive goal, particularly the change you seek in receivers.

Cognitive Domain: Comprehension

Answer Location: 16.2a. Identify a Goal

Difficulty Level: Medium

8. It is common to use a topical organization to organize speeches on questions of fact.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Knowledge

Answer Location: 16.3. Categorize Propositions and Use Different Persuasive Approaches to Organize the Persuasive Speech

Difficulty Level: Easy

9. If you believe that you can best achieve the goals of your persuasive presentation by describing an issue as worsening over time, you would use a spatial organization.

Learning Objective: 16.3: Identify and define your persuasive goal, particularly the change you seek in receivers.

Cognitive Domain: Comprehension

Answer Location: 16.3. Categorize Propositions and Use Different Persuasive Approaches to Organize the Persuasive Speech

Difficulty Level: Medium

10. It is common to use spatial organization to organize speeches on questions of fact, with each main point offering listeners a reason they should agree with the speaker.

Learning Objective: 16.3: Identify and define your persuasive goal, particularly the change you seek in receivers.

Cognitive Domain: Comprehension

Answer Location: 16.3a. Speak on a Question of Fact

Difficulty Level: Medium

11. A proposition of value represents your assertion of a statement’s worth.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Comprehension

Answer Location: 16.3b. Speak on a Question of Value

Difficulty Level: Medium

12. Speeches on propositions of value often use a chronological approach to persuasion.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Comprehension

Answer Location: 16.3b. Speak on a Question of Value

Difficulty Level: Medium

13. When you are speaking on a proposition of value, your task is to justify your belief or opinion so that your receivers accept it too.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Comprehension

Answer Location: 16.3b. Speak on a Question of Value

Difficulty Level: Medium

14. Phase one of Monroe’s Motivated Sequence is need.

Learning Objective: 16.5: Explain and use Monroe’s Motivated Sequence.

Cognitive Domain: Comprehension

Answer Location: 16.4. Understand and Use Monroe’s Motivated Sequence

Difficulty Level: Medium

15. Satisfaction is phase three in Monroe’s Sequence, and deals with satisfying the audience’s desire for solutions.

Learning Objective: 16.5: Explain and use Monroe’s Motivated Sequence.

Cognitive Domain: Comprehension

Answer Location: 16.4. Understand and Use Monroe’s Motivated Sequence

Difficulty Level: Medium

16. Monroe’s Motivated Sequence has five phases that move the audience toward accepting and acting on a proposition of trust.

Learning Objective: 16.5: Explain and use Monroe’s Motivated Sequence.

Cognitive Domain: Comprehension

Answer Location: 16.4. Understand and Use Monroe’s Motivated Sequence

Difficulty Level: Medium

17. Attention is the fourth and final phase of Monroe’s Motivated Sequence.

Learning Objective: 16.5: Explain and use Monroe’s Motivated Sequence.

Cognitive Domain: Comprehension

Answer Location: 16.4. Understand and Use Monroe’s Motivated Sequence

Difficulty Level: Medium

18. The final stage of Monroe’s Motivated Sequence is visualization which involves telling your audience what you would like them to do.

Learning Objective: 16.5: Explain and use Monroe’s Motivated Sequence.

Cognitive Domain: Comprehension

Answer Location: 16.4. Understand and Use Monroe’s Motivated Sequence

Difficulty Level: Medium

19. Using Monroe’s Motivated Sequence enables speakers to anticipate the questions and concerns audience members want addressed as they listen.

Learning Objective: 16.5: Explain and use Monroe’s Motivated Sequence.

Cognitive Domain: Comprehension

Answer Location: 16.4. Understand and Use Monroe’s Motivated Sequence

Difficulty Level: Medium

20. The persuasive speaker aims to influence the audience’s response so that receivers feel, think, or act differently than they did before the speech.

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Knowledge

Answer Location: 16.2a. Identify a Goal

Difficulty Level: Easy

21. Your persuasive speech goals represent your fallacies.

Learning Objective: 16.3: Identify and define your persuasive goal, particularly the change you seek in receivers.

Cognitive Domain: Comprehension

Answer Location: 16.2. Goals and Purposes of Persuasive Speech

Difficulty Level: Medium

22. It is common to use chronological organization for speeches on questions of fact.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Knowledge

Answer Location: 16.3a. Speak on a Question of Fact

Difficulty Level: Medium

23. Propositions of value are statements asserting that something does or does not exist, or is or is not true.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Knowledge

Answer Location: 16.3b. Speak on a Question of Value

Difficulty Level: Medium

24. Self-driving cars make driving safer is a proposition of fact.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Knowledge

Answer Location: 16.3a. Speak on a Question of Fact

Difficulty Level: Medium

25. If you believe that you can best achieve the goals of your persuasive presentation by describing an issue as worsening over time, you should use spatial order.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Knowledge

Answer Location: 16.3a. Speak on a Question of Fact

Difficulty Level: Medium

26. Chronological order helps when describing issues in a matter of time passing.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Knowledge

Answer Location: 16.3a. Speak on a Question of Fact

Difficulty Level: Medium

27. In order to analyze a proposition of value, you must define the object of evaluation and support the definition.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Knowledge

Answer Location: 16.3b. Speak on a Question of Value

Difficulty Level: Easy

28. The reasons approach to persuasion is a type of topical organization.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Knowledge

Answer Location: 16.3b. Speak on a Question of Value

Difficulty Level: Easy

Short Answer/Essay

1. What is a refutation format?

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Knowledge

Answer Location: 16.3b. Speak on a Question of Value

Difficulty Level: Easy

2. What are comparative advantages? Give an example.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Knowledge

Answer Location: 16.3b. Speak on a Question of Value

Difficulty Level: Easy

3. What is the format of problem–cause–solution speeches?

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Knowledge

Answer Location: 16.3c. Speak on a Question of Policy

Difficulty Level: Easy

4. List a few typical propositions for policy topics.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Knowledge

Answer Location: 16.3c. Speak on a Question of Policy

Difficulty Level: Easy

5. Describe the importance of values in public speaking.

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Comprehension

Answer Location: 16.1c. Validate Values

Difficulty Level: Medium

6. Why should a speaker build on beliefs?

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Application

Answer Location: 16.1. We All Practice Persuasion

Difficulty Level: Medium

7. Define persuasion.

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Knowledge

Answer Location: 16.1. We All Practice Persuasion

Difficulty Level: Easy

8. Persuasive speakers seek change that results in what likely goals?

Learning Objective: 16.3: Identify and define your persuasive goal, particularly the change you seek in receivers.

Cognitive Domain: Comprehension

Answer Location: 16.2. Goals and Purposes of Persuasive Speech

Difficulty Level: Medium

9. What are attitudes?

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Knowledge

Answer Location: 16.1. We All Practice Persuasion

Difficulty Level: Easy

10. Discuss and exemplify how attitudes and beliefs work in concert.

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Comprehension

Answer Location: 16.1b. Build on Beliefs

Difficulty Level: Medium

11. What must a speaker do in order to analyze a proposition of value?

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Application

Answer Location: 16.3b. Speak on a Question of Value

Difficulty Level: Medium

12. When deciding on a persuasive speech topic, after you have identified strong attitudes you hold about five controversial issues, what is next?

Learning Objective: 16.2: Distinguish the differences among attitudes, beliefs, and values.

Cognitive Domain: Application

Answer Location: 16.1d. Integrate Attitudes, Beliefs, and Values

Difficulty Level: Hard

13. Discuss and exemplify how you define specific aims.

Learning Objective: 16.3: Identify and define your persuasive goal, particularly the change you seek in receivers.

Cognitive Domain: Comprehension

Answer Location: 16.2b. Specify the Change You Seek

Difficulty Level: Medium

14. Discuss and exemplify how you would use a refutation format.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Comprehension

Answer Location: 16.3b. Speak on a Question of Value

Difficulty Level: Medium

15. Give examples of statements that are propositions of value.

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Application

Answer Location: 16.3b. Speak on a Question of Value

Difficulty Level: Hard

16. What are the phases of Monroe’s Motivated Sequence?

Learning Objective: 16.5: Explain and use Monroe’s Motivated Sequence.

Cognitive Domain: Comprehension

Answer Location: 16.4. Understand and Use Monroe’s Motivated Sequence

Difficulty Level: Medium

17. Briefly explain what happens during phase two (need) of Monroe’s motivated sequence.

Learning Objective: 16.5: Explain and use Monroe’s Motivated Sequence.

Cognitive Domain: Comprehension

Answer Location: 16.4. Understand and Use Monroe’s Motivated Sequence

Difficulty Level: Medium

18. What is the importance of the third step of Monroe’s Motivated Sequence?

Learning Objective: 16.5: Explain and use Monroe’s Motivated Sequence.

Cognitive Domain: Analysis

Answer Location: 16.4. Understand and Use Monroe’s Motivated Sequence

Difficulty Level: Hard

19. What is a proposition of policy?

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Knowledge

Answer Location: 16.3c. Speak on a Question of Policy

Difficulty Level: Easy

20. What is the format of problem–causes–solution framework?

Learning Objective: 16.4: Compare and contrast the following types of persuasive speeches: a question of fact, a question of value, and a question of policy together with the persuasive approach to use when organizing each.

Cognitive Domain: Knowledge

Answer Location: 16.3c. Speak on a Question of Policy

Difficulty Level: Easy

Document Information

Document Type:
DOCX
Chapter Number:
16
Created Date:
Aug 21, 2025
Chapter Name:
Chapter 16 Prepare To Persuade
Author:
Teri Kwal Gamble

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