Ch.8 Technology Entrepreneurship Exam Prep 4th Edition

Chapter 8: Technology Entrepreneurship

True / False

1. FDA is an example of a government agency in the United States that regulates all media communications.
2. According to Rogers’ bell curve, early adopters are the first group of people to use a product.
3. According to Rogers’ bell curve, laggards are the second set of group to adopt a product.
4. Patents are not visible on the balance sheet.
5. Interestingly, nonuseful items may still be patented.
6. When considering a patent, you should ask yourself “can it be applied to more than one market sector?”
7. Patent attorneys are usually cheaper than parent agents.
8. If an invention is judged to have been obvious to any person of ordinary skill in the field relating to the invention, it may be barred from receiving patent approval.
9. Fortunately, it is no more costly to file for overseas protection when acquiring a patent.
10. Unfortunately, only large corporations can have “Patent Pending.”

Short Answer / Fill in the Blank

1. “You can’t start from here” refers to ___________.
2. _________ relate to the impact that one user of a product or service has on the value for others.
3. _________ are constructed so that one innovation can be seen in the context of all the others that are currently occurring.
4. The _________ cycle is a graphic representation of the maturity, adoption, and social application of specific technologies.
5. The _______ cycle describes that acceptance of a new product or innovation, according to the demographic and psychological characteristics of a defined adopter groups.
6. ________ requirement includes anything man-made, including genetically altered cells in animals.
7. Inventors who want to establish a filing date, but are not fully prepared, can file a(n) __________ application.
8. When filing a patent, legally you only own what you ___________.
9. In the future, under the __________ rule, relaying on private records to prove internship will no longer be an option.
10. If corporate partnering is a part of your business model, it may be advantageous to negotiate ________ to a patent being granted.

Multiple Choice

1. When a tipping point is reached and the network expands rapidly it is called:
   1. influencers
   2. going viral
   3. technology roadmaps
   4. innovation
2. A service mark:
   1. indicates product quality
   2. indicates product usefulness
   3. is only used on services
   4. has no usefulness
3. Which of the following cannot be protected by a trademark?
4. Word or slogan
5. Particular sound
6. Symbol
7. Machine
8. The initial registration for a trademark lasts:
9. 20 years.
10. 17 years.
11. 14 years.
12. 30 years.
13. To apply for a trademark:
14. The mark must actually have been used on goods.
15. Intent to use the mark is required.
16. The mark must be copyrighted.
17. You must be 21 years old.
18. A copyright does not protect the following from unauthorized copying:
    1. books.
    2. software.
    3. chemical formulas.
    4. drawings.
19. Work not owned by the author or work performed in some other salaried or compensated capacity is known as:
    1. Copyright
    2. Work for hire
    3. Novelty
    4. Intellectual Property
20. Patents are granted by the government in order:
21. To restrict imports.
22. To encourage the sharing of knowledge.
23. To help inventors make money.
24. To generate revenue for the patent office.
25. A patent is a contract between:
26. Inventors and the Federal Government.
27. Inventors and their Employers.
28. Two or more inventors.
29. Inventors and Licensees.
30. _______ are issued to individuals who have invented novel processes, machines, and compositions of matter, or improvements thereof.
31. Utility patent
32. Design patent
33. “Patent Pending” notice on the product
34. Disclosure document
35. ______ are issued to individuals who have created a novel ornamental design.
36. Utility patent
37. Design patent
38. Plant patent
39. Disclosure statements
40. A patent has a life-span from date of filing of:
41. 10 years.
42. 14 years.
43. 20 years.
44. Perpetuity.
45. Patent infringement occurs when:
46. A patented product is copied, improved upon, and sold.
47. A product that provides the same customer benefits in a different way is sold.
48. A product patented in the US is made and sold in China.
49. A brand new product is created.
50. Which of the following statements about utility patents are true?
51. They allow the inventor to exclude others from making an article having the same appearance.
52. They allow the inventor to make and sell his products to the exclusion of others.
53. They allow the inventor to prevent others selling products that use his or her invention.
54. They allow the inventor to sell their product worldwide.
55. A patent portfolio:
    1. only contains pending applications
    2. is only used in large corporations
    3. is illegal under federal law
    4. contains all parents owned by a venture
56. Which is NOT a requirement of an invention?
    1. Nonobvious
    2. Ability to make money
    3. Utility
    4. Novelty
57. Which of the following is NOT prior art:
58. Previously patented inventions.
59. Previously published information.
60. Products already on the market.
61. A product that has not been invented yet
62. The average cost of acquiring a patent is:
63. Less than $1,000.
64. Between $1,000 and $5,000.
65. Between $7,500 and $25,000.
66. Over $30,000
67. Before applying for a patent, it is advisable to:
68. Restrict information given to a patent attorney.
69. Conduct market research.
70. Conduct a patent search.
71. Conduct a SWOT analysis
72. When filing a patent it is better to:
73. Do it yourself.
74. Use a patent attorney that is experienced in the field of invention.
75. Use a local patent attorney.
76. Use a friend who is a patent attorney.
77. When dealing with third parties, you should have them sign a(n):
    1. CA
    2. USPTO
    3. DNA
    4. IP
78. A provisional patent can be:
79. Used to establish an official date of filing.
80. Published by the patent office to elicit comments.
81. Converted to a full patent filing up till 18 months to preserve the filing date.
82. Used to lower the overall cost of obtaining a patent.
83. The section of the patent application which provides the criteria by which any infringement will be determined is the:
84. Background and advantages section.
85. Description of the invention.
86. Claims section.
87. Executive summary.
88. In order to protect intellectual property as a trade secret you need not:
    1. Execute a confidentiality agreement with every employee.
    2. Execute a confidentiality agreement with every consultant.
    3. Run background checks when recruiting new employees.
    4. Carefully restrict access to your premises.
89. An employee leaves to join a competitor. Which of the following steps MUST you do in order to protect your trade secrets?
90. Remind them of their obligations under their employment contract.
91. Write to their new employer informing them of the obligations of their new employee under your employment contract.
92. Have your attorney write to the new employee.
93. Wait to see if anything happens that damages your company.