Chapter 1 Basic Strategy Concepts
Chapter 2 Internal Audit of Strategic Assets - Resources and Competencies
Chapter 3 External Environmental Assessment - Law, Economics, Demographics
Chapter 4 External Environmental Assessment - Market and Customers
Chapter 5 External Environmental Assessment - Industry and Competitors
Chapter 6 Defining Future Direction of the Organization
Chapter 7 Formulating Corporate-Level Strategy
Chapter 8 SBU-Level and Functional Area Strategy
Chapter 9 Implementing the Strategy
Chapter 10 Monitoring, Fine-Tuning and Changing the Strategy
Chapter 11 Strategic Planning Options - Internal Expansion
Chapter 12 Strategic Planning Options - Strategic Alliances
Chapter 13 Strategic Planning Options - Mergers and Acquisitions
Chapter 14 Strategic Planning Options - Downsizing, Divestiture, and Bankruptcy
Chapter 15 Finance in Strategic Planning
Chapter 16 Marketing in Strategic Planning
Chapter 17 Human Resources in Strategic Planning
Chapter 18 Legal Implications of Strategic Decisions
Chapter 19 Organization Design and Culture
Chapter 20 Managing Strategic Change
Chapter 21 Tools for Strategic Analysis, Planning, and Management
Chapter 22 Strategy in Other Types of Organizations
ISBN: ISBN-10: 1284081109 ISBN-13: 9781284081107 eText ISBN: 9781284146202, 9781284081114